Content & Brand Writing

Words that work as hard as you do.

I help small businesses and sole traders find their voice and make sure the right people hear it. Strategic content, social media, and brand writing rich with human insight.

Start a conversation See what I do

IN THEIR WORDS

"Brigit is both charming and erudite with an ability to put people at ease."

Editorial & CampaignCopywritingStrategy

NigelDesigner at Peter Harrington

About me

A thought partner for the people running the show

I'm a brand writer and content strategist but what I really am is a right-hand partner for founders and small teams. I dig into what makes your business tick and turn that into content that actually connects.

Christabel Creative was built on the belief that words shaped by genuine curiosity and conviction do more than words written to a brief. I started out in responsible business, guided by values and that ethos underpins everything I do.

Brigit, founder of Christabel Creative

What I do

Content that earns its place

Whether you need someone to write it, plan it, or post it, or all three, I can take the weight off your plate.

Brand Messaging

Brand strategy · Tone of voice · Messaging frameworks

Finding the words that make your business make sense — to the right people.

Copywriting

Website copy · Bios · Landing pages · Email sequences

Clear, considered copy for websites, bios, landing pages and more.

Content Strategy

Audience research · Content planning · Channel strategy

A plan for what to say, where to say it, and why it will land.

Blog & Content Series

Articles · Thought leadership · Content series

Long-form writing that builds trust and brings people to you over time.

Social Media Design & Management

Content calendars · Posting · Community management

Consistent, on-brand presence across Instagram, Facebook and LinkedIn.

Editorial & Campaign Writing

Campaign copy · Scripts · Editorial content

Writing built around insight, not templates. For campaigns that need to cut through.

1:1 Founder Support

Weekly sessions · Accountability · Strategic thinking

A thinking partner alongside you — for the ideas, the decisions, the momentum.

Ongoing Monthly Partnership

Flexible hours · Ongoing support · Brand guardian

A reliable, flexible retainer with someone who knows your business inside out.

Never use a long word where a short one will do. If it is possible to cut a word out, always cut it out.

— George Orwell · A principle we live by

How it works

Simple process. Work that lands.

No complicated onboarding or corporate jargon. A collaborative process that respects your time and gets things done.

We draw out your thinking

A proper conversation — collaborative and relational. I ask good questions and find the ideas worth building on.

We structure it into language

I shape your thinking into messaging that is clear, credible, and genuinely yours.

We carry it through into output

Delivered clean, on time, and ready to use — blogs, social posts, campaigns.

We review and keep improving

Regular check-ins mean the content always moves with you.